Tuesday 14 July 2015

Kevin Toohig Charity is Important to Keep the Society Alive

Kevin Toohig a committee member for charity events We live in a world governed by a capitalistic system people are forced to sell their lives or a fraction of it in exchange of money, we now have in front of us a division of class and status. At one hand there are privileged people who have a central role in the cycle of the industry as they own the infrastructures and on the other hand there is the working class.

As the industry has expanded and the global community as we see it has expanded and established trade terms, the divide between the ruling elites and working class has also expanded like never before. The gap between the rich and the poor has increased, it seems that the rich has become richer and the poor has become poorer. Those who were unable to adapt the rapid developments of the market and the increasing demands of the employers were not able to stay in the labor market and were subsequently thrown out of competition.

As ironic it might seem, humans are now seen as a commodity and each and every one of us has a fair value. Personal integrity seems to have no value and traditional values of brotherhood, generosity and simplicity have been replaced with market values of competitive advantage, productivity and wealth accumulation, in other words jealousy, exploitation and greed.

With such cutthroat values in heart of society, its underprivileged segment is left hopeless and helpless, however what we fail to realize that how important it is for a society to develop a healing mechanism. A mechanism is needed which helps people who are unable to survive in harsh circumstance which is a result of the unrealistic system we have imposed on our selves which favor a selected few.

We need to consider charity as a duty for those who have earnings in excess to their needs or else the poor would have no relief in their lives. It must be kept in mind that the system which governs human relations can only be held responsible for the task as no other body would show sincerity neither can it be held accountable for dealing with the issue.

Otherwise the poor and underprivileged segments of the society would forcefully indulge in activities like crime, violence and corruption. Children belonging to lower income groups are generally regarded as children at risk, this term is rather alarming and shows how uncertain their future is and if they are not provided with better if not equal opportunities to progress in life, they would soon become harmful for the society.


With charity being done at national level countries can make sure that basic human rights like education, health and justice are made available to those spending life below poverty level. Kevin Toohig presents professional Charity Events. To know more about Kevin Toohig please visit here: – http://lennonapparel.com/

Thursday 9 July 2015

Kevin Toohig to Support Charities

Kevin Toohig national Board of Directors and became a committee member for charity events.People should donate their time and money to charities as they have no other form of income most of the time. Some charities do have shops and they ask local communities for donations in the form of unwanted goods which they can sell on for a profit which will help the charity fund its work. These charities have an advantage over others, but that doesn't mean people shouldn't donate to them, as they still need money and time from people to help them aid the causes they're set up to help.

Charities without shops are in a worse position than those with them, as they have no form of income other than what people give to them. To help Kevin Toohig charities people can choose to donate so much a month to them, or dedicate a set period of time to them and help them achieve something. This time could be used to help a charity paint a mural or build somewhere for youths to play, should the charity support this in its causes.

Time can still be used for a charity that doesn't provide any assistance to people in the UK. When people want to they can volunteer to go abroad and assist the charity in work overseas in other countries. This work can be anything from building a shelter for elephants to teaching children English in a school in a foreign country. All of this volunteering helps charities to achieve their global goals, and bring aid to those in need of it, making a difference in the world.

It's important for people to support Kevin Toohig charities as they can't get the help they need in terms of time and money from anywhere else. Having the time of volunteers is something every charity needs, and they use it wisely to create an infrastructure of people working for them and building up a base for new volunteers to start up on.

The money people donate to charities is also beneficial, as they use it to further their causes, providing a steady supply of aid to whatever cause they support, whilst also working to build up their reputation around the world and the measures they put into place to look after the people their causes aid. These extra measures could be anything from a new public school to a well near a town or village which will supply fresh, clean water for hundreds of people. To know more about Kevin Toohig please visit here :- http://lennonapparel.com/

Monday 6 July 2015

Kevin Toohig Presents Charity Events

Kevin Toohig Presents best Charity Events. Kevin Toohig committee member of a Charity golf outing in Ohio with Lennon Apparel. The Charity can be defined as the act of giving voluntary help, monetary or otherwise, to those in need. A charity can be an institution, organization, a single person or a group of people. Charity is an act of kindness and benevolence.

 A charitable act demonstrates love for fellow human beings. The institutions or organizations doing charity work are generally non-profit organizations that solicit and accept donations or gifts from individuals and corporate donors. Kevin Toohig Presents Charity Events.
 
Charities provide assistance to people in need in different ways. Some of them provide relief for aged and poor people. There are charity houses that take care of sick and wounded military personnel. Some institutions provide free education for children while others provide food, shelter and clothing for poor children and orphans. Charities actively participate in the repair of bridges, ports, havens, causeways, churches and other such construction activities. They may also help in the rehabilitation of ex-prisoners and substance abusers.

As long as people have populated the planet, there have been people helping to supply the needs of others. There will always be people that have more than other people, and in most cases the people with less are in such a condition through no fault of their own. Disaster may strike or luck can turn against them. In such scenarios, their livelihood can depend on the generosity and the charity of others.
 
As it became apparent that giving to others was a part of human life, organizations have been established that serve as a middle person to get money or goods from the haves to the have nots. These organizations are called charities. Some charities are very specific as far as the groups of people they intend to serve. For example, a charity may focus exclusively on supplying poor children with vaccines at birth to prevent them from obtaining deadly illnesses. Other charities are broader in their scope and simply have the message that they will use your donations to help people in need. Kevin Toohig presents professional Charity Events. To know more about Kevin Toohig please visit here: - http://lennonapparel.com/

Kevin Toohig Presents Charity Events

Kevin Toohig Presents best Charity Events. Kevin Toohig committee member of a Charity golf outing in Ohio with Lennon Apparel. The Charity can be defined as the act of giving voluntary help, monetary or otherwise, to those in need. A charity can be an institution, organization, a single person or a group of people. Charity is an act of kindness and benevolence.

 A charitable act demonstrates love for fellow human beings. The institutions or organizations doing charity work are generally non-profit organizations that solicit and accept donations or gifts from individuals and corporate donors. Kevin Toohig Presents Charity Events.

Charities provide assistance to people in need in different ways. Some of them provide relief for aged and poor people. There are charity houses that take care of sick and wounded military personnel. Some institutions provide free education for children while others provide food, shelter and clothing for poor children and orphans. Charities actively participate in the repair of bridges, ports, havens, causeways, churches and other such construction activities. They may also help in the rehabilitation of ex-prisoners and substance abusers.

As long as people have populated the planet, there have been people helping to supply the needs of others. There will always be people that have more than other people, and in most cases the people with less are in such a condition through no fault of their own. Disaster may strike or luck can turn against them. In such scenarios, their livelihood can depend on the generosity and the charity of others.

As it became apparent that giving to others was a part of human life, organizations have been established that serve as a middle person to get money or goods from the haves to the have nots. These organizations are called charities. Some charities are very specific as far as the groups of people they intend to serve. For example, a charity may focus exclusively on supplying poor children with vaccines at birth to prevent them from obtaining deadly illnesses. Other charities are broader in their scope and simply have the message that they will use your donations to help people in need. Kevin Toohig presents professional Charity Events. To know more about Kevin Toohig please visit here: - http://lennonapparel.com/

Kevin Toohig Committee Member of Charity Events

Wednesday 1 July 2015

Kevin Toohig Best Tips Of Promotional Products

Kevin Toohig is the Sales Director for internet Sales of Printing & Promotional Products. Promotional products are basically free gifts that businesses give out to potential customers in an effort to generate future business. While these endorsements can range in size and value, they do have one thing in common: they are all branded with the name and/or logo of the business that is giving the merchandise away. The goal then is to leave a lasting impression, therefore, the bigger or better the quality of the advertising gifts, the more likely your business will see in an increase in sales as a result of the promotion. Kevin Toohig is best promotional products service provider.
Key Information by Kevin Toohig
In order for your promotional products to make a lasting impression for your business, you must be sure to include pertinent information about your what you do. Specifically, you will want to be sure to include the business name or logo, some sort of identifying information such as company colors and/or slogan, as well as contact information for the business. This is the information that the potential customer will remember and, as a result, every opportunity to reach more customers should be effectively maximized to the benefit of your business.
One Size Does Not Fit All
Depending on the nature of your promotion, you may want to consider one or several of the many possible types of content or media. Some of the more popular types of content include advertising, direct marketing, product placement, premiums, prizes and mobile marketing, to name a few. Media, on the other hand, usually include print, broadcasting, and the Internet.
It's important to differentiate between the various kinds of content or media for your particular business promotion. In addition, you may also want to consider using multiple forms of content or media, for example combining a direct marketing campaign, mobile marketing campaign and print media as a way to draw traffic to your business website. Another option would be to employ a brand ambassador along with handing out door prizes during a kickoff or grand opening event.
Making the Best Use of Your Merchandise by Kevin Toohig
Even with the biggest or best promotional products, it is important to note that when and where you employ the use of those products is the key to the success of your endorsement campaign. While the grand opening of your business or rebranding event is clear and successful obvious choices, you may also want to consider taking advantage of conventions, trade shows or conferences. Conventions, trade shows, and conferences are the perfect venues to release branded products to the public because they increase your chances of reaching the biggest possible audience, or potential clientele, within the shortest amount of time.
Kevin Toohig is professional service provider. For all of your questions are concerns regarding promotional products, visit here :- http://lennonapparel.com

Thursday 25 June 2015

Kevin Toohig Presents Popular Printing Methods

Kevin Toohig Presents Best Printing Methods .There are many different ways of printing onto promotional products. The method used largely depends on the shape and texture of the product. Listed below are three of the most common ways to print onto promotional merchandise.
Screen Printing Tips by Kevin Toohig
Screen printing is a printing process in which ink is pushed through a stencil with a device known as a "squeegee" onto a printing surface known as a "substrate. It is one of the most versatile methods of commercial printing and has been used as an industrial printing process since the early 1900's. Screen Printing is a simple concept but the techniques can be very difficult to master. It is a technique that utilizes a fine mesh screen that has been pulled tightly around a frame. Screen printing is most suitable for logos with 1-4 colours that have no shading or colour gradation. It is most commonly used for t-shirts, garments and other fabrics and is a good choice for both short and long runs, with single or multiple colors.
Hot Foil Blocking Infomation by Kevin Toohig
Hot Foil Printing is just one of the processes used to customise a promotional gift. It is a different medium where metallic foil is used and the light shines off it in many different ways. Foil is heated onto a product using a hot stamp with your logo. It is widely recognised as an environmentally friendly printing technique and can be applied in single color, multiple color, rainbow color or with a holographic pattern.
Pad Printing
Pad printing is the most versatile printing process with its unique ability to print on three-dimensional objects and compound angles and is excellent for imprinting small, unusually shaped objects that screen printing is not practical for. Pad printing is used to print everything from golf balls to auto parts to pens to coasters, and it's one of the most versatile printing processes due to its unique ability to print on 3-D objects at different angles. It is not suggested for printing large areas as screen printing is better for large areas of ink coverage but is the most popular way of printing on spherical objects. Pad Printing is contact-based printing process in which a silicone ball/pad is used tolift the color and design off of a plate and then transfer it on to the surfaceof the item to be imprinted. It is an ink based printing process that can be used to personalise almost any substrate material and virtually any shape of product and is the standard system used to brand promotional products such as stress balls, USB Flash Drives and golf balls. Kevin Toohig Presents Professional Printing Methods. To know more about Kevin Toohig Printing Methods please visit here : - http://lennonapparel.com/

Thursday 18 June 2015

Kevin Toohig Qualified Advertising Specialties

Kevin Toohig is National Sales Director.Today there are many modes of communication, beginning with the most basic and rudimentary means of word-of-mouth to advertising on the Internet. With so many options in advertising, from the traditional newspapers and magazines to radios and television to the modern phenomenon of the Internet and SMS advertising, how does one know what is best for the product? How should one advertise, in order that the message stands out and reaches the target market? To address needs such as these, there are professional advertising agencies.
Kevin Toohig Professional advertising are external companies that provide for the marketing and advertising needs of other businesses and organizations. Advertising agencies offer a full range of advertising services like advice based on market studies, popular culture, trends and advanced sales techniques. Because they are independent, they can be objective about a client's business needs.
What any professional advertising company would do for a product is to begin by basically understanding the product, its unique selling proposition (USP) and the kind of people it is meant for. After this, the media in which it should be advertised is decided. Then the creative team of the agency conceptualises the message and designs the advertisement.
Advertising Specialty Distributors sell and market the products of various manufacturers. These distributors cater to the needs of the people by making the finished Advertising Specialty products available. Advertising Specialty distributors are also known as promotional product distributors. If you are a new Advertising Specialty products manufacturer then the Internet is the best place to look for distributors.
Nowadays, the majority of Advertising Specialty manufacturers are in the business of distribution as well. These companies don't want to hire any middlemen or distributors to sell their products; they prefer direct contact with the market. They generally manage the orders from large corporate houses along with the smaller businesses. Apart from distributing they also provide services like designing, imprinting and communication.
Generally, major Advertising Specialty Distributors contract with the companies who are either manufacturers or consumers. While looking for an Advertising Specialty Distributor, always look into its track record of the market coverage. This means its range of covering the market and people. If the shop is centrally located or in an industrial area, that distributor will generally have an edge over his rivals. Their main aim is to secure product acceptance and maximum market coverage.
Advertising Specialty products are more popular than ever; there are 15,000 to 20,000 distributors in the U.S. market alone. So if you're new to the market or an old player who desires to make a mark, then try to go in for a big and established Advertising Specialty Distributor, who can take your product places. But make sure the chosen distributor fulfills all your requirements .Kevin Toohig professional Sales Director for internet Sales. To know more about Kevin Toohig please visit here: – http://lennonapparel.com

Monday 8 June 2015

Kevin Toohig Present Unique Promotional Products for Build Brand Awareness

Kevin Toohig world’s best promotional products service provider. Kevin Toohig is professional Advertising Specialties. When it comes to promoting your business and getting the best return on investment for every dollar you spend, promotional products still remain one of the top ways for businesses to gain customers and maintain client relationships. Although online advertising may seem like a viable solution for a promotional campaign, promotional products can still deliver a lower customer acquisition cost and a better ratio. Promotional products such as coffee mugs, pens, notebooks, water bottles, or cups continue to advertise your brand as long as they are around while on the other hand, once your pay per click budget is gone, so is your online marketing.
People are drawn to online marketing, because it seems easy. However, there are many fallbacks to online marketing and paid online advertising campaigns when compared to physical promotional products. For example, when you start advertising online, you have to decide which route you want to take. With more and more customers blocking ads worldwide, it is harder for you to reach your audience. If your customer is not seeing the ad, then you are not getting a conversion. With online advertising, you have to research your targeted market and keywords for that specific market. One wrong keyword and you have blown your budget.
If that is not enough, another major drawback to online advertising when compared to utilizing promotional company or brand products is that competitors may click on your ad if you list it via a search engine and it will cost you money. This is a known tactic that some online competitors do and they will even get their friends in on it as well. This will exhaust your budget and leave you without any new customers for your business! Some may think advertising on Facebook is simple and essential but the reality is that it is not easy and it can be difficult to have your ads be relevant to your targeted market.
An embroidered cap or printed t-shirt will continue to advertise your brand long after your online advertising. Promotional products make the best marketing tools. Any business that is serious about creating and maintaining their brand identity utilizes these everyday products to trigger brand recognition in the public.
There is a wide range of items available for businesses to distribute that go beyond the standard items. There are items that can be branded with any company like embroidered shirts, clocks, memo holders, key chains, flashlights, anodized knives, metal tape measurers, and much more! All of these give potential customers something physical to remember your business by and make a great impression. Let your regular clients know you appreciate their business by sending them a gift with your custom logo. You will not only make their day with your gift, but you will be subtly advertising your brand.
Embroidered shirts, mousepads, and cups with your company's logo cannot be blocked like online ads, nor can the budget be blown overnight like a pay per click campaign. Promotional products have been and still are a viable way to grow and promote your business and brand identity. Kevin Toohig is professional service provider. To know more about Kevin Toohig please visit here: – http://lennonapparel.com

Tuesday 19 May 2015

Kevin Toohig Advertising Specialties Make Your Business Memorable



Kevin Toohig professional Advertising Specialties. Advertising is incredibly important for any business. If no one knows about the services or products that you provide, you will not be able to maximize your sales and profits.

There are ways of advertising that make your business memorable and ensure the masses know about your business.Some individuals advertise their business via radio or television. Although this can be an effective way of advertisement, this media may not reach your niche market.What happens if your niche does not listen to the radio or watch television regularly? Also, many business owners do not have the budget to advertise on the radio or television. Many are looking for find unique ways to promote their business.

Advertising specialties are an inexpensive, yet powerful, method of creating brand awareness and name retention. Advertising specialties include branded merchandise like key chains, coffee cups, t-shirts, or any promotional object with your name or logo printed on it.

Many advertisers purchase promotional objects to give to potential clients. Sometimes called "novelties" or "souvenirs", advertising specialties are increasingly being used in advertising promotions, public relations events or tradeshows as handouts and giveaways.

There are many promotional products that you could use for your business but make sure they are good quality and highlight your services well. Try to give away quality pens instead of cheap ones. Make sure you choose a reputable company that sells quality products and can help you find the right one to promote your business.Many advertisers choose to disseminate computer related products, such as mouse pads or memory sticks. Some other items that are also popular include buttons, coffee mugs, glasses, calendars and more. Others also choose to give out hats and t-shirts.
Most of these items can be branded with company information. It is very important to place your up to date phone number, email address, mailing address and other information on your products.

Some choose to pass out pens or pencils with contact information to potential clients. Remember that there are only so many words that you can put on a pencil or pen without it seeming cluttered. You can also use green products or environmental friendly products to promote your business. This may appeal to environmentally conscious people who care about protecting the environment.

In addition, you can hand out t-shirts with catchy phrases that encourage the client to visit your website, send you an email or give you a call. Some advertisement specialists will help you find ways to advertise your company. Sticky notes can be a great way to also promote your business. Many individuals love using sticky notes regularly to organize themselves.

Advertising specialties can be used to foster customer goodwill and retention, build traffic at tradeshows, improve public relations at events, generate new customers, introduce new products, promote customer referrals and in market research campaigns. In political campaigns, advertising specialties can be used to promote candidates and causes or in fund raising and awareness campaigns.

All business people should advertise their business in order to maximize profits. Working out a marketing strategy will make sure your product receives the right amount of exposure. You may find it necessary to work with a company that has extensive experience in not only formulating a marketing plan for the company, but also can recommend unique ways to advertise the business. Kevin Toohig Best Advertising Service provider. To know more about Kevin Toohig please visit here: - https://kevintoohig.wordpress.com/

Monday 11 May 2015

Kevin Toohig Printed and Promotional Clothing Specialist

Kevin Toohig Printed and Promotional Clothing Specialist. There are several benefits of using printed and promotional clothing, both in and out of the workplace. Kevin Toohig is world’s best Printing & Promotional service provider. Here are 10 of the most popular reasons for placing an order.
1. If you have a sports team that needs to look more professional and in unison, you can use T shirt printing to kit everyone out.
2. It's not just sports teams that want to feel more professional or collective. Many clubs based on hobbies and interests, such as car fanatics, will require promotional T shirts or hoodies.
3. In the workplace, it's no different. By introducing new promotional workwear, you can ensure your team looks professional and make a good impression on people they meet.
4. By including your business's logo on the clothing and embracing your corporate colors, you can start to increase brand awareness.
5. Not only that, but by featuring your contact information, it will also be easier for potential customers to get in touch. Effectively, your team will become walking advertisements for your company.
6. Stuff that looks the part, will almost certainly act the part, so by introducing workwear clothing, it could help boost productivity.
7. If you're a retailer, T shirt printing could be used to promote a sale. Your shop floor employees wear the items, they can walk around or just outside the store to raise awareness of what's on offer.
8. Charity representatives asking for spare change or ongoing support in busy high streets require vibrant, stand-out clothing to grab people's attention.
9. T shirt printing is also extremely popular amongst stag and hen groups when planning a party. From including a message to show you're all from the same group of cheeky nicknames, they remain very popular.
10. If you're organizing an event, such as a concert or gig, you may need promotional T shirts for a couple of reasons. You could use them for merchandise and you they can serve as a useful way of distinguishing official stuff from patrons. Kevin Toohig is professional Printing & Promotional service provider. To know more about Kevin Toohig please visit here: – http://lennonapparel.com





Tuesday 5 May 2015

Kevin Toohig Promotional Marketing Specialist

Kevin Toohig is world’s best printing & promotional service provider. To make things more specific, let's take a look at how promotional items can actually make you more popular during the holidays (and even the whole year round):
It Will Allow You to Connect With Your Target Market
As mentioned earlier, marketing is about communicating and creating relationships with your market.
By handing out promotional products and gifts, you are actually able to connect with your audience in a much deeper level. Accordingly, this allows you to further encourage people to support your business or brand.
In this day of technology and social networking, you have to be tuned in to online resources in an effort to build a wide network for referral business. But, how do you keep your name in front of your network when they are off line? What will remind them day in and day out that your company is out there, looking for more business?
Custom printed promotional items are a great way to get your brand noticed and keep it in front of contacts. Unlike other forms of advertising such as television, radio or magazine, or the web, promotional products have the advantages of being useful, hands-on, and "touchy-feely". This leaves a longer lasting impression. Additionally, custom printed promotional products can be placed directly into the hands of decision makers, making them far more personal while repeating your brand over and over. So, you get maximum return on investment (ROI the bean counters call it) when you incorporate quality, useful, promotional items into your marketing plan.
However, remember it takes an average of nine rejections before you might actually get an order from a new prospect, so don't count on a one time meeting - plan for the next contact immediately. If you gave a custom printed pen at one meeting, give a note pad with your logo and contact information at the next meeting. Consider something sweet for the next meeting such as candy with your logo on it. Be creative. If it is an aviation client you are attempting to recruit, consider USB drives in the shape of an airplane, or a clock made to look like an airplane gauge.
The bottom line is that promotional products:
  • Can be precisely targeted
  • Will get your name in front of your network and sales contacts
  • Will KEEP your name in front of your network and sales contacts
  • Will maximize your Return on Investment more so than television, radio or the web
Try using custom printed promotional products for marketing your company to your network of contacts. You will be glad you did!
Kevin Toohig is the Sales Director for internet Sales of Printing & Promotional Products. Kevin Toohig is professional service provider. To know more about Kevin Toohig please visit here: – http://lennonapparel.com

Tuesday 28 April 2015

Kevin Toohig Tips of Promotional Products

Are you trying to grow your business? Why not profit from using fun and games? Here is an effective promotional products strategy you can use to get more customers and clients while having some fun and without spending a whole lot of money. Kevin Toohig is best promotional products service provider.

Whether you have a retail store or a business with many locations, you can use promotional gifts to get the word out about it. Here's the five-step process:

1) Set up booths or tables at community events or trade shows

An excellent way to get your promotional items in front of your targeted audience is to set up booths or tables at community events. Larger businesses can do the same at trade shows.

2) Arrange for a variety of suitable promotional products

Have a range of suitable branded items on hand. These should range from the obvious, such as pens, to t-shirts, bags, and other items that would be appealing to your audience... and that people would be likely to use!

However, be sure to include some branded gifts that will be useful to lots of different people, including water bottles, coffee mugs, travel mugs, USB memory sticks, and note pads. Calendars and diaries will also work well, especially towards the end of the year or early in the year.

You can also attach your logo to bottles of water or other consumables, such as mints. As people walk around the event, a bottle of water is always welcome, so it'll be a popular item.

3) Set up a Prize Wheel (or Wheel of Fortune)

Next, prepare a prize wheel where each of the fields features one of your promotional gifts.
Maybe one field could feature a t-shirt, a couple of fields each could offer reusable branded water bottles or travel mugs, and so on. There should also be several fields that offer small items, such as pens or notepads. It's important that everyone who plays will be a winner.

The wheel of fortune will get people involved and will make the gifts more desirable than if they were given out indiscriminately.

4) Create a gift basket

Finally, create a big gift basket featuring all the promotional gifts, plus a few gourmet treats, such as coffee, chocolate, and biscuits.

Have everyone fill in a form with their contact information, and raffle off the gift basket.

5) Hold the drawing

If the event is local, you can hold the drawing after the event is over and call the winner so they can pick up their prize.


If it's a trade show or there are a lot of attendees who live farther away, you can hold the drawing towards the end of the event (post a sign with the time) and require the winner to be present so that they can pick up their prize right then and there. Kevin Toohig is professional service provider. To know more about Kevin Toohig please visit here: – http://lennonapparel.com

Wednesday 22 April 2015

Kevin Toohig Best Promotional Service Provider

Kevin Toohig is best service provider .The use of a custom promotional product is becoming very popular as a marketing tool that will ensure that your customers remember your brand name. Whenever people visit you at a trade show or at your place of business and you give them a freebie that has your corporate identity on it, you can be sure that they will look at it every day and remember your products or services. Businesses have long found this as a cost effective way of ensuring that their name maintains a high visibility to consumers.

Marketing by way of a custom promotional product is a form of passive advertising. Unlike the TV ads that are nowadays designed to be intrusive, a promotional product paced on the mantel or used to stick notes on the refrigerator, makes sure that the potential customer will look at your brand name everyday as they go about their normal household routines.

Designing a custom promotional product requires some ingenuity. It must somehow reflect the product or service that you are trying to sell. At the same time it should be unique and stand out from the other promotional products that are available in the market today. Some businesses will have a magnetic logo that can be used to stick notes on a fridge, while others may opt to sculpt a gift that reminds customers of their brand and can be displayed anywhere in their living rooms.

Such promotional items serve as a way of creating brand loyalty for your business. In whatever industry that you trade in, there are a variety of ways in which you can create your custom promotional product such that it will have a lasting imprint on a customer's mind. Those in the education industry produce items such as erasers that are molded according to their brand. A computer manufacturer can produce a minuscule model of a computer with their brand name clearly displayed, to be used as a paper weight in the office.

A custom promotional product is relatively cheap to produce and will have a longer lasting impression on your customers and clients. If you want to attend a trade show as an exhibitor, then you stand at an advantage if you have a customized giveaway rather than the usual notepad and pen. The custom promotional product will become an object that will sit in your potential customer's house and act as a daily reminder about your products and services. Kevin Toohig professional Sales Director for internet Sales.To know more about Kevin Toohig please visit here: – http://lennonapparel.com

Friday 17 April 2015

Kevin Toohig Present Promotional Products Service

Kevin Toohig is professional service provider. Custom promotional products printed or designed with your company's logo, will help your business to be remembered and recognised by potential or future customers. Through the use of promotional merchandise marketing, your company can be advertised and introduced to huge numbers of potential customers at an incredibly low cost.
The nature of promotional merchandise means that you don't need to spend massive amounts on advertising, since the promotional gifts you give to customers will do most of the legwork for you. Giving out promotional items will help to reflect your professionalism and generosity, further boosting the reputation of your company.
Let's have a look at the numerous advantages:
1. Flexible - Promotional products can be utilised in a number of different ways, coming in many different forms, from uniforms and pens to note pads and t-shirts.
2. Cost-Effective - In terms of initial cost and overall return on investment, very few promotional tactics can match quality merchandising. To put it simply, it's cheaper than regular advertising!
3. Long-lasting - Promotional products are typically longer lasting than magazine or television advertisements. Things like pens, diaries and similar items tend to last a while, meaning your advertising does as well.
4. Measurable - The impact and effectiveness of your campaign can be easily measured through the use of promotional items. You can fairly easily track spikes and dips in enquiries based on how and when you release your merchandise.
5. Higher perceived value - Since free promotional products make customers feel more important to your company, they are seen to have a higher perceived value than straight-up ads. This means that the costs of ordering the items are outweighed by the positive reputation you are fostering.
6. Perfect for targeted marketing campaigns - Promotional products can be customised to specific marketing campaign requirements.
7. Complements other advertising - Promotional products work perfectly alongside other forms of advertising, helping to raise awareness, increase response rates, and boost the overall effectiveness of the campaign.
8. Gives life to your brand - Promotional products provide a unique extension to your brand that essentially gives it 'life'. Rather than being a logo or a name, you are a part of the consumer's life in either a practical or entertaining way.

What to Keep in Mind
Before you dive into the deep end with promotional products, you need to consider what sorts of items will best complement your brand and your current promotional campaign. The more in sync the product is with these factors, the more effective it will be. Kevin Toohig is National Sales Director for internet Sales and lead generation. To know more about Kevin Toohig please visit here: - http://lennonapparel.com

Friday 27 March 2015

Kevin Toohig Promotional Products and Advertising Specialties

Kevin Toohig is National Sales Director for internet Sales and lead generation. Promotional Products. Promotional products and advertising specialties are items that are used to endorse a product, service or company agenda and can include executive and business gifts, event giveaways, awards and other imprinted or embroidered items such as custom mugs, pens, Koozies, bottled water, paper items such as letterhead and business cards and over 1,000,000 products with your logo.
PRODUCTS AND USES
Promotional and advertising specialties are used to promote products, brands and corporate identity. Promotional merchandise is used globally to promote events, exhibitions and product launches.
Almost anything can be branded with a company's name or logo and used for promotion. Wearables such as embroidered caps, polo shirts and jackets, screen printed t-shirts are in the largest product category, which makes up more than 30% of the total for promotions and advertising branded product sales.
Other advertising products include small giveaways such as key chains, pens, pencils, Koozies, coolies, coffee mugs, sunglasses and stress relievers. Paper products such as business cards, folders and letterhead are often used for promotional purposes as well.
Brand awareness is the most common use for promotional and advertising specialties. Other uses include lead generation, distributor and dealer marketing programs, new products, safety education, marketing research, employee awards, and non-profit programs.
DISTRIBUTION
Most industry manufacturers sell exclusively through promotional products and advertising specialty distributors only. Distributors interface with manufacturers, suppliers, printers and embroiderers and often help end-users design and create artwork to be used on promotional products. Distributors have the ability to supply thousands of products from many manufacturers across the globe. Distributors help the end-user with product selection and make sure the artwork is submitted in the correct format.
Industry manufacturers prefer to sell through distributors and rarely sell to the end-user. Distributors save the end-user money and time by searching for a qualified printer or manufacturer who can produce and ship quality products efficiently and on time. Distributors are experts in selecting branded products that fit the end-users budget, promotional purpose and time frame.
Most qualified distributors prefer to communicate with the end-user via phone or email. The details required to brand products such as art specifications and ink colors make it difficult for distributors to offer the ability to order and pay for products online. Many distributors will offer an option to request for more information or a quote online, but prefer personal contact with the end-user prior to finalizing their custom order. Kevin Toohig is professional Promotional products and advertising specialties. To know more about Kevin Toohig please visit here: - http://lennonapparel.com/